The Relationship between E-commerce and supply chain performance in Palestinian electrical supply wholesaler sector رسالة ماجستير

Abstract

The aim of the study is mainly to find out what is the relationship between e-commerce and supply chain indicators that supply chain managers of electrical supplies (electrical accessories) wholesalers in Palestine can benefit from, and what are the effects of e commerce on supply chain management and performance in Palestine. The study identified the relationship between e-commerce and the supply chain for wholesalers in the field of electrical supplies in Palestine, as well as its future scope. It is not known how e-commerce affects the supply chain for these merchants. Even though it's unclear exactly how e-commerce will affect wholesaler supply chains, this study aims to look into the potential benefits and drawbacks of incorporating e-commerce into their business operations. Data were collected by a questionnaire, which was developed for this research through the use of literature review. 97 wholesalers participated in the research out of 108 in the electrical supplies market, representing 89.8% of the total. The descriptive analytical method was used. This approach was considered appropriate for the purpose of the study, analysis, and prediction of the current state of the study problem as it exists through description, interpretation, and prediction, in addition to linear regression models. According to the results of the research, the relationship between e-commerce and the supply chain is positively affected by various factors and was positively affected by all aspects of the research, which were supported by the previous literature, including the cash-to-cash cycle, the conservative system of delivery time, the distinguished sales days, and filling rate. Despite this, several recommendations were concluded such as: the necessity to improve the use of e-commerce by the Palestinian wholesalers toward increasing revenues, profitability, and prevent losses or even exit from the market. The VI most important of these recommendations is maintaining the flexibility, integrity, Inventory management and adoption of modern technology of the supply chain. The aim of the study is mainly to find out what is the relationship between e-commerce and supply chain indicators that supply chain managers of electrical supplies (electrical accessories) wholesalers in Palestine can benefit from, and what are the effects of e commerce on supply chain management and performance in Palestine. The study identified the relationship between e-commerce and the supply chain for wholesalers in the field of electrical supplies in Palestine, as well as its future scope. It is not known how e-commerce affects the supply chain for these merchants. Given the ambiguity surrounding e-commerce's impact on wholesaler supply chains, this study aims to investigate the possible advantages and disadvantages of integrating e-commerce into their operational framework. Data were collected by a questionnaire, which was developed for this research through the use of literature review. 97 wholesalers participated in the research out of 108 in the electrical supplies market, representing 89.8% of the total. The descriptive analytical method was used. This approach was considered appropriate for the purpose of the study, analysis, and prediction of the current state of the study problem as it exists through description, interpretation, and prediction, in addition to linear regression models. According to the results of the research, the relationship between e-commerce and the supply chain is positively affected by various factors and was positively affected by all aspects of the research, which were supported by the previous literature, including the cash-to-cash cycle, the conservative system of delivery time, the distinguished sales days, and filling rate. Despite this, several recommendations were concluded such as: the necessity to improve the use of e-commerce by the Palestinian wholesalers toward VII increasing revenues, profitability, and prevent losses or even exit from the market. The most important of these recommendations is maintaining the flexibility, integrity, Inventory management and adoption of modern technology of the supply chain