Please use this identifier to cite or link to this item:
Title: أثر التوجهات في المسؤولية الاجتماعية على رضا الزبائن لشركات الهواتف النقالة في مدينة الزرقاء
Authors: khalid atieh
Keywords: المسؤولية الاجتماعية، رضا الزبائن، شركات الهواتف النقالة
Issue Date: 2016
Publisher: مجلة جامعة القدس المفتوحه للابحاث والدراسات الاداريه والاقتصاديه
Abstract: social responsibility towards customers’ satisfaction in the city of Zarqa, Jordan. Khalid Atieh * Abstract The present study aims at identifying the impact of corporate mobile phones in promoting social responsibility on customers' satisfaction in the city of Zarqa, Jordan. This study has relied on a random sector of about 400 responses from customers in various shopping malls in Zarqa city. The study provides a set of recommendations including: mobile companies should promote social responsibility, especially in the light of a growing demands and needs of the local community, which should constitute a moral and legal obligation of business organizations, as well as a concern for the consolidation of their relationship with the community as a whole. Additionally, this study recommends that mobile phone companies should increase their support for the activities of social institutions, because such a support enhances customers’ satisfaction.
Appears in Collections:Faculty & Staff Scientific Research publications

Files in This Item:
There are no files associated with this item.

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.

Admin Tools