Please use this identifier to cite or link to this item: http://repository.aaup.edu/jspui/handle/123456789/2702
Title: Mapping the Cultural Dimensions among the Palestinian Students in the West Bank and Gaza Strip within Hofstede's Framework for Cross-Cultural Communicationرسالة ماجستير
Authors: Saqfalhett, Ruba$AAUP$Palestinian
Keywords: The variance in cultural dimensions, Hofstede model, Separation, West Bank, Gaza Strip, cultural communication.
Issue Date: 2020
Publisher: AAUP
Abstract: This research aims mainly at mapping the cultural dimensions between the Palestinian students in the West Bank and Gaza Strip by representing how each part defines and perceives the second part. The research uses the cultural values according to Hofstede's cultural dimensions theory in order to identify the variance among the study populations and highlighting the Palestinian view of the unification between the West Bank and Gaza Strip. Design/methodology/approach To achieve this aim, the researcher uses an online, cross-sectional, and survey technique that is highly influenced by Hofstede's theory for Cross-Cultural Communication and descriptive- Survey technique of investigation. A close & open-ended questionnaire is used to gather the data for the research and to answer the questions of the study. The researcher uses the survey questions for two different samples which are the enrolled students in the West Bank and Gaza Strip. The Hofstede's theory is commonly used in modern cultural researches, especially in the field of intercultural communication. The process of mapping uses the five cultural dimensions of Hofstede's cultural theory, which are: Power Distance Index (PDI), Individualism (IDV), Masculinity (MAS), Uncertainty Avoidance Index (UAI) and Long-term Orientation. The sample is restricted to students who are enrolled in Higher Education institutions in the West Bank and the Gaza Strip. The researcher targets 384 students as XIV a representative sample size; 256 students in West Bank and 128 students in the Gaza Strip. The targeted population includes randomly selected students from different higher education institutions in the West Bank and Gaza Strip. The researcher used the Alpha-Cronbach coefficient test to measure the reliability of the questionnaire for each dimension and the total average of the questionnaire fields. Findings The survey results of the Hofstede’s cultural dimensions have shown that the separation between the two geographic regions does not affect the cultural values of the Palestinian students in both the West Bank and the Gaza Strip. The order of the Hofstede's dimensions of culture is the same for both West Bank Students and Gaza Strip students. The power distance index has achieved the highest score among the five dimensions of culture from the perception of both the West Bank and Gaza Strip students, the second dimension is the Masculinity versus Femininity. On the other hand, the least scored index is Uncertainty & Avoidance. Also, the geographical separation has affected the communication between two groups in two different geographical areas with being unable to reach the second territory. Moreover, the unification process according to both samples will not be smoothly achieved because of the wide differences between the ruling political parties and the ideologies, the policy of occupation that does not support the unification, and different life quality that was affected also by the political situation. XV Research Recommendation The outcomes of the study suggest that there should be more interventions to bridge the cultural communication between the students in both the Gaza Strip and the West Bank. Also, the political parties should take the effect of separation over the longer termif the separation continues for more years; the cultural values have not been affected yet of the students but it would be affected after many years as Ming-Yi Wu suggests in his paper that culture can be changed over time and not consistent as long as the political societal, and economic environments change, people's cultural values also change. Accordingly, there should be a political effort to support the reconciliation process by finding a mutual background (Wu, 2006).
Description: Master's degree in Intercultural Communication and Literature
URI: http://repository.aaup.edu/jspui/handle/123456789/2702
Appears in Collections:Master Theses and Ph.D. Dissertations

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