The Impact of Digital Supply Chains on Sustainable Competitive Advantage in Palestinian Food Manufacturing Companies: The Moderating Role of Supplier Trust رسالة دكتوراة

Abstract

The purpose of this research is to examine the influence of digital supply chains for attaining sustainable competitive advantage in Palestinian food manufacturing firms concerning supplier trust as a moderator. The study was conducted in Palestine in 2024, where food manufacturing companies were used as the subject of the study. Primary data was collected through a structured questionnaire that was administered to a representative sample. Further, the conceptual background incorporates strategic management and supply chain theories, digital supply chain concepts, operations, networks, and logistics flows. Some of the conclusions drawn regarding such digital supply chains are that it enhances sustainability and competitive advantage specifically where the management of supplier trust is accomplished. Additionally, the study emphasizes the necessity for establishing trust-based relationships with suppliers and implementing digital technologies to minimize costs in supply chain integration and efficiency. Overall, the contributions of this study to the field of strategic management are substantial in its ability to fill the gap in knowledge about how digital supply chains and supplier trust come together to create sustainable competitive advantage. This study presents a model encompassing theoretical insight on the one side, and practical implications on the other, but it provides food manufacturing companies in Palestine, with actionable strategy to reach better operational and competitive performance. In light of these conclusions, the study suggests that in order to preserve competitive advantage, attention be paid to the integration of more effective digital technologies and long-term, trust based partnerships with the major suppliers.