Impact Of Soft And Hard Total Quality Management Practices On Green Logistics Practices: Mediation Effects Of Green Human Resources Practices In Developing Countries. Case Study: Palestine رسالة ماجستير

Abstract

Green logistics refers to the implementation of environmentally friendly procedures that optimize operations while reducing their negative impact on the environment. It entails encouraging the use of renewable resources, cutting carbon emissions, and utilizing energy-efficient transportation. Businesses can help conserve the environment, increase resource efficiency, adhere to environmental rules, improve their reputation, and satisfy the growing demand for environmentally friendly logistic solutions by putting green logistics strategies into effect. Therefore, this study aims to examine the impact of hard and soft total quality management on green logistics with a mediation role of green human resources in developing countries. It has adopted a mixed-method methodology that is characterized IV As a sequential exploratory design It includes collecting qualitative data and analyzing it in the first phase, then gathering the quantitative data to be studied in the second phase. Ten semi-structured interviews and 350 surveys were collected from manufacturing. Qualitative data was analyzed using thematic analysis, whereas quantitative data were analyzed by SPSS software. The study found that both hard and soft total quality management practices positively impact green logistics in developing countries' manufacturing sectors. Green human resources practices also play a significant role in implementing sustainable practices in this sector. The result emphasises the crucial role of STQM in creating cross-functional teams, motivating employees to reduce waste and carbon emissions, and offering ongoing training on environmentally friendly procedures. To effectively enhance the GL process, HTQM focuses on data-driven techniques and technical solutions. With an emphasis on integrating environmental considerations into HR practices, including hiring, training, performance management, and employee engagement, GHRM mediates the interaction between HTQM, STQM, and GL. GHRM strengthens the connection between operational excellence and cultural values and human resources. V This study is considered among the first empirical studies exploring the impact of hard and soft practices on green logistics with the mediating role of green human resources in Palestine. This study also aims to encourage decision-makers in the manufacturing sector to implement hard and soft practices to improve their processes, operation and sustainability in all sectors, Highlighting the crucial role of green human resources in this improvement and hiring practices with environmental objectives